Role Description
Allianz Pet (AzPet) is now entering the next stage of development and is looking to achieve major growth with a ‘supercharged’ Petplan and an expanded LV= pet portfolio strategy to achieve a £1b GWP. The AzPet portfolio has been identified for ‘unconstrained growth’ and will deploy significant marketing spend in 2025 as well as looking to expand distribution. A focus on topline tails in force combined with profitable growth will require the Director of Trading to:
- Play a key leadership role, to shape AzPet strategic objectives and commercial targets for the Direct distribution channels.
- Focus on volume sales and GWP to deliver rapid profitable growth delivering financial results across existing and new acquisition channels.
- Lead the Pet Partnership Distribution, Marketing, Proposition, Customer Experience, CRM, and Optimisation functions to deliver a single aligned customer funnel approach.
- Effectively drive and manage ‘transformational and BAU change’, constructively challenging the status quo and championing new and innovative ideas.
- Champion the end-to-end customer experience to ensure good customer outcomes are achieved whilst delivering growth, margin, expense, and profit laid out in the business plan.
- Create, promote, and sustain a high-performance culture through coaching and development.
Key Accountabilities
- A key member of the Specialty leadership team, providing thought leadership and strategic insight to shape and deliver commercial plans and growth, achieve long term profitability, and support positive customer and brand outcomes.
- Develop and deliver a ‘blended’ acquisition strategy across core partnership introducer channels, paid/organic direct channels, and new distribution opportunities for Pet.
- Develop an end-to-end B2B introducer strategy to protect Petplan’s core heartland distribution competitive advantage.
- Develop Petplan’s consumer acquisition strategy across the full marketing mix with a culture of continuous optimisation.
- Support an insight led culture through enabling the adoption of Systems Thinking methodology across wider AzPet business to continuously improve with customers and employees at our heart.
- Unify, refocus, and galvanise the team. Develop talent, effectively coach, and inspire a high performing team.
About You
- Positive and authentic leadership, with the ability to empower high-performing teams, take charge, accept responsibility, set the pace, and make decisions.
- Strong influencer, compelling communicator. Flexible, open to ideas and embraces change.
- A team player who enjoys collaborating with peers and successfully works cross-functionally.
- A commercial approach, capable of delivering a marketing function to support rapid growth.
- Extensive commercial awareness and proven ability to drive performance.
- A leader with passion, vision and flair who will inspire and galvanise energetic and motivated teams.
- Demonstrable technical expertise of full marketing mix B2C and B2B with extensive deployment at a strategic level. Full mix experience:
- Branding, proposition development, promotion, digital media, TV advertising/ sponsorship etc…
- Strong understanding of market research and data analytics methods
- Proven ability to deliver strategic change and contribute to wider group initiatives.
- Understanding of the regulatory environment, lobby or influencing the wider business in which the business operates
- Should have relevant financial sector and pet experience with an understanding of the veterinary landscape and empathy with pet ownership. A passion for pets is essential!
What We Will Offer You
Recognised and rewarded for a job well done, we have a range of flexible benefits for you to choose from- so you can pick a package that’s perfect for you. We also offer flexible working options, global career opportunities across the wider Allianz Group, and fantastic career development and training. That’s on top of enjoying all the benefits you’d expect from the world’s number one insurance brand, including:
- 30 days holiday
- Car Allowance
- Private Medical Insurance
- Flexible buy/sell holiday options
- Hybrid working
- Annual performance related bonus
- Contributory pension scheme
- Development days
- A discount up to 50% on a range of insurance products including car, home and pet
- Retail discounts
Our Ways of Working
Do you need some flexibility with the hours you work? Let us know as part of your application and if it’s right for our customers, our business and for you, then we’ll do everything we can to make it happen.
Here at Allianz, we are signatories of the ABIs flexible working charter. We believe in supporting hybrid work patterns, which balance the needs of our customers, with your personal circumstances and our business requirements. Our aim with this is to help innovation, creativity, and you to thrive - Your work life balance is important to us.
Diversity & Inclusion
At Allianz, we prioritize diversity and inclusion, demonstrated by our numerous accreditations: EDGE certified for gender inclusion, Women in Finance Charter members, Disability Confident employer, Stonewall Diversity Champion, Business in the Community’s Race at Work Charter signatories, and Armed Forces Covenant gold standard employer.
We embrace neurodiversity and welcome applications from neurodivergent and disabled candidates, offering tailored adjustments to ensure your success.
We encourage our employees to advocate for their needs, whether it’s assistive technology, ergonomic equipment, mentoring, coaching, or flexible work arrangements.
Accessible Application for All
As part of the Disability Confident Scheme, we support candidates with disabilities or long-term health conditions through the Offer an Interview Scheme, for those meeting the essential skills for the role.
Contact our Resourcing team to opt into this scheme or for assistance with your application, including larger text, hard copies, or spoken applications.
Hr-recruitment@allianz.co.uk
resourcingteam@allianz.co.uk
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